Our countdown of the top obstacles to success in sales has already included four obstacles. Today’s post will focus on the third obstacle in sales success:

Focusing on Yourself Rather Than Your Prospective Customer

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We’re continuing our countdown of the top obstacles to success in sales. So far, we’ve covered three obstacles.

Obstacle #7 was “Failing to Continuously Improve.” We learned that successful sales professionals are always learning and improving their skills and their mindset. We also discussed that learning and improving both require attention and intentional development.

Obstacle #6 was “Inability to Close the Sale.” We discussed the importance of a good selling conversation, which takes into account your buyers’ emotions and buying signals and your closing question.

Obstacle #5 was “Not Keeping Your Promises.” We learned that your clients’ perception of your reliability affects your ability to make sales.

Today we’re taking a look at the fourth obstacle in sales success:

Failure to Listen During the Sales Conversation

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This is one blog post in a series counting down the top seven obstacles to success in sales.

To recap, the seventh obstacle to sales success was “Failing to Continuously Improve.” We learned that successful sales professionals are always learning and improving their skills and their mindset. We also discussed that learning and improving both require attention and intentional development.

The sixth obstacle to success in sales was, “Inability to Close the Sale.” We discussed the importance of a good selling conversation, which takes into account your buyers’ emotions and buying signals and your closing question.

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We are continuing in our countdown of the seven biggest obstacles that hold sales professionals back. Last time we looked at the failure to consistently improve. Today we are discussing the sixth obstacle in sales:

The inability to close a sale

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